This resonates SO deeply with my experience in digital product development! After working with various AI tools and building multiple digital products, I've learned that the gap between "assumed user needs" and "actual user behavior" can kill even the most innovative solutions.
Here's what fascinates me most - personas often become a comfort blanket that prevents us from facing uncomfortable truths about our products. During my e-commerce platform development days, our biggest breakthroughs ALWAYS came from real conversations with actual users, not from perfectly crafted persona documents.
The key is to treat personas as living documents that evolve through continuous user feedback, not as static artifacts that validate our assumptions. Real innovation happens when we dare to challenge our preconceptions and listen... really listen... to what users actually need!
Absolutely! Personas should spark discovery, not serve as a crutch for outdated assumptions. Your e-commerce experience nails it—real breakthroughs come from listening to actual users, not perfectly crafted personas. Treating them as living documents that evolve with feedback is key. Excited to check out your piece!
This resonates SO deeply with my experience in digital product development! After working with various AI tools and building multiple digital products, I've learned that the gap between "assumed user needs" and "actual user behavior" can kill even the most innovative solutions.
Here's what fascinates me most - personas often become a comfort blanket that prevents us from facing uncomfortable truths about our products. During my e-commerce platform development days, our biggest breakthroughs ALWAYS came from real conversations with actual users, not from perfectly crafted persona documents.
I recently wrote about this exact challenge in product development: https://thoughts.jock.pl/p/product-owners-technical-founders-building-mvps-2025
The key is to treat personas as living documents that evolve through continuous user feedback, not as static artifacts that validate our assumptions. Real innovation happens when we dare to challenge our preconceptions and listen... really listen... to what users actually need!
Absolutely! Personas should spark discovery, not serve as a crutch for outdated assumptions. Your e-commerce experience nails it—real breakthroughs come from listening to actual users, not perfectly crafted personas. Treating them as living documents that evolve with feedback is key. Excited to check out your piece!